At Alliance DMC, sustainability is not just a concept—it’s how we operate every day. We are proud to be a responsible Destination Management Company rooted in Jordan and serving the broader Middle East. Our goal is to ensure that tourism brings lasting value to our clients, communities, and the environment.
Our official Sustainability Policy outlines our commitment to:
Minimizing our environmental impact
Supporting and working with local communities
Promoting ethical labor practices
Encouraging responsible travel behavior
Ensuring all operations comply with legal regulations
This policy applies to all employees, clients, suppliers, and partners. Implementation is led by our Sustainability Coordinator and monitored by senior management.
Internal Management Practices
🔹 Social Responsibility & Human Rights We respect labor laws and uphold international human rights standards. Our team enjoys a fair, inclusive workplace with transparent complaint mechanisms, professional development, and flexible work arrangements.
🔹 Environmental Responsibility
We prioritize digital tools to reduce paper use.
We use FSC-certified paper and manual double-sided printing.
Staff are instructed to print only essential documents.
We partner with Green Spot for office recycling.
Posters in the office remind staff to turn off lights, A/C, and unplug devices.
All staff use laptops and unplug them after use.
🔹 Energy & Carbon Management
Our equipment is set to energy-saving mode.
Employees carpool or use Amman Bus (الباص السريع).
No office fleet; we rent efficient vehicles from partners.
🔹 Land Use Our rented office follows building sustainability guidelines. Our tours in nature strictly follow conservation practices and respect protected areas.
Working with Suppliers & Partners
🔹 General Suppliers We prioritize local, responsible suppliers and maintain fair contracts. Our selection considers environmental, social, and legal compliance.
🔹 Inbound Partner Agencies We collaborate with inbound agents who share our values and ensure their services align with our quality, safety, and sustainability standards.
🔹 Transport Providers In Jordan, due to legal limitations, public transport cannot be used for tourists. Instead, we offer Seat-In-Coach (SIC) options when possible to reduce emissions. All vehicles are legally licensed and insured for tourist safety.
🔹 Accommodations We recommend locally owned and certified accommodations where available. Our selection process considers guest safety, accessibility, and responsible business operations.
Excursions & Activities
🔹 Responsible Activities We do not offer excursions involving captive wildlife unless operated by authorized, regulated bodies such as RSCN (Royal Society for the Conservation of Nature). We promote conservation-focused and educational wildlife experiences.
🔹 Community Engagement Many of our experiences directly support local communities—such as family-run restaurants, women’s cooperatives, and local guides. We aim to empower communities through tourism.
🔹 Cultural Sensitivity & Safety All activities are screened for safety, legality, and cultural appropriateness. We do not promote activities that exploit people, animals, or cultural heritage.
Guides, Tour Leaders & Local Representatives
We work with experienced local guides and representatives. Several of them have completed Travelife’s Sustainability Management course, and we continuously share updates and training resources with our regular partners to ensure responsible service delivery.
Responsible Destinations
Alliance DMC promotes destinations that are rich in culture, history, and natural beauty. We provide clients with accurate, respectful information about local customs, laws, and sustainability issues. Our guides are encouraged to share local insights that foster meaningful connections and responsible behavior.
Zero Tolerance: Sexual Exploitation
Alliance DMC strongly condemns all forms of sexual exploitation, especially of children. Such acts are illegal under Jordanian and international law. We inform clients about this on our website and enforce a zero-tolerance policy across all operations.
Client Communication
We communicate key sustainability information before and during the trip, including:
Travel Tips PDF sent to clients before arrival
Sustainability reminders shared by our guides
Information on illegal souvenirs (published on our website)
Warning against sexual exploitation (published on our website)
Clients are informed about local laws regarding the purchase/export of archaeological or protected natural items. We do not promote or allow the sale of illegal souvenirs.
Continuous Improvement
We believe sustainability is an ongoing responsibility. As we grow, we remain committed to reviewing our practices, learning from our community, and staying aligned with global best practices.
📄 Want to know more? You can request a copy of our full sustainability policy by emailing us at: 📩 info@alliancedmc.com